Click Traffic Helps Professionals See Market Trends

by Sean Lowery, Guest Contributor The eyes tell you everything. If you want to know where someone’s going, follow their eyes. This is true with individuals and industries alike. Businesses spend billions each year on focus groups, surveys and statistical analysis. All of it strives…

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21 Laws of Leadership: Q&A With Vivienne Mackinder

We caught up with industry icon and leadership expert Vivienne Mackinder at PBA Beauty Week 2012 and asked her to recap her presentation on the “21 Irrefutable Laws of Leadership” for the salon/spa owners, managers, and all industry professionals who couldn’t attend. Below is a…

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Summer Trends Report: Tips and Tricks From A Master

In the beauty business, keeping up on the hottest trends and knowing how to perfect the techniques to get them is essential. We recently reached out to master stylist, educator, NAHA veteran and trend setter John Simpson to get the scoop on what’s trending now…

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Safe Cosmetics Alliance Works to Advance Safety Standards, FDA Oversight of Beauty Products

by Steve Sleeper, PBA Executive Director Collaboration is fundamental to the advancement of any company, industry, or cause. The Professional Beauty Association (PBA) has joined the Safe Cosmetics Alliance (SCA) in support of one such cause crucial to the advancement of safety standards for beauty…

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