Be amongst the industry’s top cosmetology students! Enter Beacon 2015!

Creating and submitting a Beacon entry will help you develop the tools and confidence to present yourself to potential employers and sharpen your goals and aspirations!

2015 Entry Process Now Open – Apply Now!

The Beacon program provides the nation’s most promising cosmetology students with education and opportunities to network with the industry’s highest profile salon owners, professionals and stylists during PBA Beauty Week™, held each July in Las Vegas. Beacon students attend specialized classes with the biggest names in the industry, get up close and personal with NAHA winners and finalists and get a firm understanding of the business of beauty. Enter to win!

The Beacon program is by invitation only! Students who earn the highest scores during the Beacon entry process are invited to attend our live educational program during Beauty week. The entry process is designed to help guide you from student to salon professional. Your entry is judged on creativity, professionalism and the content of your professional portfolio.


Professional Resume
The most crucial document for a young professional trying to get their foot in the door, your resume will hold high value in the judging process. Resumes are judged on quality and professionalism, not how much experience you’ve had. It’s important to balance your creativity with professional presentation.

Letter of Recommendation
Submit a letter of recommendation from a school administrator or professional associate (Instructor, School Director, Career Counselor, Salon Owner/Manager, former Employer, etc.); telling judges why you are a good candidate for the Beacon program. As a new job seeker, having a professional reputation is an important asset.

Portfolio of Images
Submit three images showcasing your talent in the career path you would like to follow (hair, nails, skin, etc.). We know students will be at varying levels in their schooling, so you may use mannequins or live models for this portion of the application process. “Before” photos are not required. This is an opportunity to start or add to your professional portfolio.

Professional Marketing Piece
Here’s your opportunity to be creative and tell future employers and clients who you are, what you can do and what your career goals are. Create a marketing piece to sell yourself as a future salon/spa professional or to sell an industry idea you are passionate about. Examples of promotional pieces include a website, brochure, storyboard or a 30-second commercial. This is your time to use your imagination and sell yourself to the judges and future employers. Anything goes – we want to see your creativity shine!
If your marketing pieces is a commercial or website, simply submit the link. If you choose to make a brochure or flyer, save it as a Word document or PDF and upload the file. For any physical object, such as a storyboard, submit up to 3 images of your completed project. Please note – Beacon does NOT accept mail in entries.


To compete, you must be a student enrolled in an appropriate program (cosmetology, esthetics, nail technicians, etc.) in the U.S. between September 1, 2014 and March 19, 2015. Former Beacon winners and honorable mentions are NOT eligible to re-apply.


A panel of top salon and spa owners, manufacturers and distributors from across the country judge and score all entries. The different components of each entry are weighted to accumulate a total score.

  • Professional Resume & Letter of Recommendation: 40%
  • Portfolio of Images: 20%
  • Marketing Piece: 40%
The judging process begins immediately following the entry deadline. Entrants who earn the top 100 scores receive an invitation to attend Beacon with free tuition. Entrants with the next 200 highest scores are invited as Honorable Mentions and pay a discounted tuition fee of $199.

Beacon 2015 Winners & Honorable mentions will be announced on Facebook on May 4th, 2015! All entrants will also be notified about their entry status via email. If selected as a Winner or Honorable Mention, you will be responsible for registering for the program, and for paying and booking all travel and accommodations for your time at Beacon.
Chat with us and other Beacon entrants on Facebook using #Beacon2015!


We appreciate your support of the Beacon program and offer discounted tuition for you to attend PBA Beauty Week™ with your winning students. After the winners are selected, you will be notified via email of this special offer!


$50 for all entrants
Entry fee can be paid online at the time of entry with a credit card.

If your school is paying for your entry, please download the school payment roster. Mail the completed form with payment (checks made out to PBA) to:
Beacon c/o PBA
15825 N. 71st Street, Suite 100
Scottsdale, AZ 85254

Beacon is part of PBA Beauty Week™, North America's largest, most inclusive beauty event, offering unlimited networking, education, and professional growth opportunities to all sectors of the beauty industry. PBA Beauty Week™ is produced by the Professional Beauty Association (PBA) and hosted by Cosmoprof North America.