Estelle Skin Care and Spa Institute has been educating successful estheticians and skin care professionals since 1998. We recently had a chat with founder, owner and Professional Beauty Association member, Rozalia Vologin.
For as long as I can remember, I’ve wanted to be in this industry. Growing up in the Ukraine, everyone I knew was interested in beauty, and looking their best, so I had exposure to beauty and skin care at a young age.
I knew I wanted to work in a profession where I could help people so that, coupled with my interest in beauty, led me to pursue esthetics. I started my career as an esthetician in the Ukraine and also went on to work as a nurse. When I moved to the United States, I worked at a prominent spa before deciding that I wanted to open an esthetics school to help others join our wonderful industry.
What do you enjoy most about working in the salon and spa industry?
I love that technicians can have such a positive effect on others. We know that people feel more confident when they look good, so I love to help people achieve their best look and boost their self-esteem.
As the owner of an esthetics school, I have the opportunity to pass on what I’ve learned to our students and ensure that they are set up for success. It’s an amazing experience to be a part of the journey these individuals are taking toward their new career. The passion and dedication we see in students is definitely one of the things I enjoy most about working in this industry.
Throughout our esthetics program, we teach the importance of helping others and giving back. We regularly pair students with cancer fighters and survivors to offer complimentary services. Our goal is to address their specific skin care challenges and improve their emotional well-being. Not only do the clients feel better about themselves, but our students learn more about the profound affect they can have on the lives of others.
What advice would you offer to those who are just starting their industry careers?
First and foremost, never stop your education. Beauty school is only the first step in your career. Our industry is fast-paced and there’s always a new treatment, product or piece of equipment becoming available. It’s very important that salon and spa professionals remain current with industry trends to ensure that they continue to be an authority and expert resource for their clientele.
Take advantage of the many networking opportunities available to you. Join an industry group, like the Professional Beauty Association and other organizations at a national, state or local level. Attend trade shows and classes; introduce yourself to other professionals in your area. For example, you could develop a relationship with a local massage therapist and other professionals and refer clients to each other.
Is there anything you wish you had known about the industry before you got into it?
I wish that I had known how much joy I could receive from this profession – I would’ve entered it even sooner! I’m so fortunate to be able to affect the lives of others in a positive way.
The salon and spa industry is very competitive, and although I’ve been successful, I know that it can be tough sometimes. I would tell those interested in entering this field that they need to be determined, passionate and continue to educate themselves.
Tell us about any upcoming changes and/or trends you foresee in the industry.
In the last few years we’ve seen demand shift from relaxing facials to more results-oriented treatments. Although there is still a place in the market for relaxation and maintenance services, I think that shift is only going to continue and the advanced treatment and medical esthetic market will continue to grow. People want fast results and practitioners need to be able to provide these types of services to meet the demand.
I also suspect that we will continue to see younger clients coming to spas and medical spas for preventative care. Estheticians used to see mostly mature clients interested in correcting wrinkles and years of damage; now we’re see those clients plus more and more younger people looking to take better care of their skin and appearance as a preventative measure.
The Professional Beauty Association is the largest and most inclusive trade organization representing the beauty industry. We exist to elevate, unify and serve the beauty industry and the professionals that improve people’s lives. If you’re not already a member of the PBA you should be! Learn More >