PBA Online Education
Attracting Lifelong Clients


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Attracting Lifelong Clients

This webinar is the first in a two-part series of webinars entitled, "Recommend and Retain | Building Your Client Base.

Develop a professional culture to build and retain your client base. Students and new professionals will learn how to better define themselves professionally, identify their target markets and highlight their points of distinction… to attract more clients! Identify the behaviors, scripts and actions that will lead to positive client interactions and valuable referrals.

Join us to learn how to:

  • offer a unique experience to your clients and why you should
  • ask for referrals
  • craft your own "commercial" of introduction
  • empower your clients to look their best and credit you!

Series Overview

Building and maintaining a strong client base is critical to success in our industry, but many of us donít know how to get started. If youíre a student or new professional who is concerned about client retention and retail sales performance, this webinar series is just for you! The Professional Beauty Association is pleased to host two webinars designed to help emerging stylists attract clients, provide consistent services and establish successful retail routines. Led by Tamra Fiedler Segert, Eufora International Global Educator, these web sessions will help you establish a strong foundation for your growing career. While these webinar sessions stand alone, attend both for comprehensive training.

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Click here to watch Part 2 of the series.