PBA Exec Summit 6 - Details coming soon!
PBA EXEC SUMMIT 5:
INNOVATION THROUGH DISRUPTION
The PBA Executive Summit is where over 300 thought leaders, top executives and influencers unite to explore the disruptive forces affecting beauty industry business models and profitability. Speakers will share their perspective on how to capitalize on current and future periods of rapid change to differentiate and remain relevant.
Wednesday, November 28, 2018
5:30pm – 7:00pm
Thursday, November 29, 2018
7:30am – 6:30pm
2018 SPEAKERS & TOPICS
Founder, TriCorps TechnologiesAbout Scott
Founder, TriCorps Technologies
Scott Klososky is globally recognized for his unique ability to accurately predict future digital trends and provide logic behind why they will alter the current status quo. Known for his ability to entertain, inspire, and enlighten audiences while translating difficult technology topics, Scott delves into content such as the importance of digital maturity, leading through the Digital Transformation, cybersecurity, machine and data intelligence, and more.
Scott is the founder of numerous successful technology startup companies including TriCorps Technologies and has travelled the globe as a speaker, consultant and author working with senior executives representing from Fortune 500 companies to universities, nonprofits and other organizations. He is the author of four books including his most recent, Did God Create the Internet? The Impact of Technology on Humanity.
The Technology Integration of Man
As human beings, we are in the middle of an era where technology is systematically integrating more and more into our lives. The role that technology is now playing has a huge impact on our quality of life, and our careers. The impact of technology over the next 50 years and how it will integrate into our lives and even into our bodies will be staggering. This presentation examines ten steps in which technology will integrate into our lives. Executives will be able to take the futuristic views and apply them to their current strategies.
Founder & Chief Movement Officer, Luminate LabsAbout Seth
Founder & Chief Movement Officer, Luminate Labs
Seth Mattison is an Internationally renowned expert and author on workforce trends, generational dynamics, and business strategy. As Co-Founder and Chief Movement Officer of Luminate Labs, Seth advises many of the world's leading brand and organizations on the key shifts happening around talent management, change and innovation, leadership, and the future of work.
His ideas have been featured in such publications as The Wall St. Journal, Forbes, The Huffington Post, and The Globe and Mail and was recently named to the Editors' Picks for Speakers to Watch in 2017.
For the past decade Seth has shared his insights with thousands of business leaders around the world and has received accolades from many of the worlds best brands including: MasterCard, Johnson and Johnson, Microsoft, Kraft Foods, AT&T, PepsiCo, GE Energy, Cisco, State Farm, Merrill Lynch, Dow, and Disney.
The Shift: Building Next Generation Enterprises for a Next Generation Workforce
For future focused organizations to succeed in the 21st Century a bold approach to management is needed. An approach where freedom, trust, and experimentation are not only embraced but encouraged.
The challenge is most organizations today have been constructed upon a model not built for this century. A model based on principles of top down command and control, centralized power and information. Characteristics not equipped for the dynamic changes happening in the new world of work.
In this program Seth offers a fresh perspective and call to action for leadership mavericks and trailblazers at all levels to begin the work of dismantling the rigid fixed structures holding organizations back from thriving in the new world of work.
Attendees of The Shift will gain:
- Deep insights into the make or break challenges and road blocks that will define “Pivotal” Management success in the new world of work.
- Fresh perspective on the changing landscape and management models for developing talent and driving innovation.
- Confidence to challenge the status quo and a clear set of guideposts for conducting high-value, low risk management experiments.
- A framework to guide their journey into the new world of work.
Founder & CEO, CheddarAbout Jon
Founder & CEO, Cheddar
Jon Steinberg is the founder and CEO of Cheddar, a new video media company sitting at the intersection of business news and culture and just named to the Fast Company Top 10 Most Innovative Companies in Media. He was named to Ad Age's 2015 40 under 40. He sits on the board of Bustle and is an advisor to TheSkimm and Taboola. He was also most recently the Chief Executive Officer of DailyMail.com North America.
Steinberg grew U.S. revenue 45% while at Daily Mail and doubled direct advertising revenue. He played a leading role in building the company's digital media assets in the US, including Daily Mail's acquisition of Elite Daily and the launch of TrufflePig, a JV with Snapchat and WPP.
He joined DailyMail.com from BuzzFeed where he was President & Chief Operating Officer, responsible for business management, company operations, finance, and social advertising operations. Under his leadership, BuzzFeed became a global and profitable social advertising business working with over half of the top 100 brands. He grew the company from 15 employees to over 500. In 2012, Steinberg was named one of AdAge's Media Mavens.
Steinberg was previously Strategic Partner Development Manager on Google's SMB (small medium business) partnerships team. As a high schooler, he was an intern in Walt Disney Imagineering's research and development group.
Steinberg is a graduate of Princeton University's Woodrow Wilson School of Public and International Affairs and holds an M.B.A. from Columbia University. He sits on the board of Temple Israel. He lives with his wife, two little kids, and cat on New York's Upper East Side.
The Next ‘Big Thing': How to Stay Ahead of Change in Your Industry
Jon Steinberg offers a look the major disruptions plaguing your industry plus how to tap into the next ‘big thing' to get ahead and stay there. Jon looks at how and why businesses in New York often hold on to old models and hope new models fail, while Silicon Valley executives buy new models out before they become threats. He shares insights on the early days of Buzzfeed and how his team grew it, how Cheddar is dialing into an “appointment only” mindset to speed past incumbent groups, and why the next big thing “always looks like a toy at first.” Mixing hard data around changing consumer trends and industries with witty anecdotes to bring his points to life, Steinberg provides a rare look at how an innovator's mind works as they seek out holes in the market and make big business bets on them.
Founder & CEO, iSocialFanzAbout Brian
Founder & CEO, iSocialFanz
Brian Fanzo inspires, motivates and educates businesses on how to leverage emerging technologies and digital marketing to stand out from the noise and reach the millennial and generation z consumers.
He has a diverse background working for the Department of Defense in cybersecurity, then as a technology evangelist at a booming cloud computing startup and is currently the founder of iSocialFanz which has helped launch digital and influencer strategies with the world's most iconic brands like Dell EMC, Adobe, IBM, UFC, Applebees and SAP.
A proud pager-wearing millennial and Dad of three girls, Brian hosts two podcasts (FOMOFanz & SMACtalk), has traveled to over 70 countries and has spoken at many of the world's largest events including SXSW, Social Media Marketing World, CES, Mobile World Congress.
Brian is a diehard Pittsburgh sports fan and semi-professional poker player that isn't afraid to leverage his fast-talking skills to read your body language and spot when you're bluffing.
Influencer Marketing: Discovering the Girl Next Door
- 92% of consumers trust online recommendations from people they know
- Brand advocates are 70% more likely to be seen as a good source of information
- 54% of consumers agree that the smaller the community, the great the influence
- 3 out of 4 Millennials would choose to spend their money on an EXPERIENCE rather than buying something desirable.
We are all famous to a few people. But who is influencing your target audience? The face of the influencer has changed. Celebrity endorsements drive fewer conversions than mommy bloggers. Why? People buy from people they know and trust and/or people they can relate to. Brian shares how to identify, engage, and leverage the right influencers for your business.
Executive Director of the Professional Beauty AssociationAbout Steve
Executive Director of the Professional Beauty Association
Steve Sleeper has more than 25 years of progressive, financial, managerial and executive level experience in various industry sectors, and the trade association environment. He has been with the Professional Beauty Association (PBA) since 1995 and has served as PBA's Executive Director since 2001. In this role, Steve works with PBA's volunteer Board of Directors and Leadership Councils to offer business tools, education, government advocacy, networking and more to PBA's diverse membership, which includes manufacturers, distributors, salon and spa owners, and licensed beauty professionals.
PBA Update & Industry Report
2018 SCHEDULE OF EVENTS
WEDNESDAY, NOVEMBER 28, 2018
|5:30pm – 7:00pm||Registration & Welcome Reception|
THURSDAY, NOVEMBER 29, 2018
|7:30am – 8:30am||Breakfast|
|8:45am – 9:00am||Introduction and welcome|
|9:00am – 12:00pm||Speakers and networking|
|12:00pm – 1:15pm||Lunch|
|1:30pm – 5:15pm||Speakers and networking|
|5:15pm – 6:30pm||Closing remarks and closing reception|