Distributor Executive Conference
Join your colleagues to discuss the trends and issues to boost your bottom line.

2015 Distributor Executive Conference

April 8-9, 2015
303 South Pine Street
Hammond, LA 70403

Graciously hosted by Neill - TSP

Join distributors from around the country at PBA’s Distributor Executive Conference! The 2015 Conference will include a full day training, keynote speaker and TED style discussions all on topics relevant to the daily life of today’s beauty distributors. The goal of the DEC is to provide learning and growth opportunities for all distributors from emerging, to mid-sized and large to ensure perspectives of all attendees are provided the necessary tools for success.

PBA Members: $250 for the first attendee and $175 for each additional*
Non Members: $500 for the first attendee and $350 for each additional*
*Additional attendees must be Benefit Recipients under the Business Membership
in order to receive member pricing.Discounted pricing will be shown on your final check-out screen.

A 25% processing fee will be applied to all DEC cancellations

Group tickets are currently unavailable online. To register a group, please contact PBA's events team at 480-455-3425.


April 8, 2015

Registration Opens

8:30am – 5:00pm Sales Training for Managers: Service Based on the Platinum Rule

Commissions and bonuses might get your salespeople working harder, but if they don’t have the latest ideas, tools and training it won’t matter. The key to improving sales is in leading and training your people to excel. Sales teams, just like sports team, need a good coach to reach their full potential. They need inspiration and motivation, the best tactics and lots of practice. It’s your job to give it to them, and The Next Level’s sales management program will help you. Sales Coaching for Managers is a “train the trainer” program specifically designed for team leaders who want to take their organization’s performance to “The Next Level”.

In 2014 PBA welcomed The Next Level Sales Consulting to the DEC featuring Sales Training for Managers. The complete “Coaching for Managers” course is a two day program. 2014 attendees worked through one of the two day course and we are thrilled to be bringing back The Next Level to complete the program based on the overwhelming requests at the conclusion of last year’s event.

While the 2015 training will be a continuation of 2014, there is no need to worry as you will have no issues following along and gaining valuable information to take back to your team. This year’s training will be focused to “the client” with segments on the client experience, understanding and developing value, creating points on difference as well as how to deal with upset clients.

12:00pm – 2:00pm

Lunch (provided) and Corporate Office Tour


Bus Departs Courtyard Marriott for Reception

6:00pm – 7:30pm

DEC Reception with Cocktails and hors d’oeuvres

April 9, 2015
8:30am – 10:30am Featured Speaker: Dirk Beveridge
INNOVATE! How Successful Distributors Lead Change in Disruptive Times

The professional beauty industry has seen many changes over the past several years; consolidation, mergers, emerging companies and a new customer base that is causing us all to rethink the traditional distribution model. Dirk Beveridge will be speaking to you about his new book, Innovate! and will provide you with the will, energy and focus to lead change in today’s disruptive time. The information you receive will allow you to escape the tyranny of the urgent, drive mediocrity of your business, change the rules and break free from the status quo.

10:30am – 12:30pmTED Style Discussions: “Taking the Next Step” featuring PBA’s Expert Speakers

Continuing from the morning keynote address on “Distribution in Disruptive Times”, the DEC, TED Style Discussions, will focus on the ideas and perspectives that can be used to move your distributorship through the disruptive times onto success. This group of speakers will consist of experts on “forward thinking” specific to their fields of work in customer service, marketing and e-commerce. Following the discussions, attendees will be given an opportunity to participate in a Q&A with all speakers.

Speakers: Chuck Salewsky and Kathleen Turpel

12:00pm Warehouse Tour and Lunch
*Tour is optional. For those choosing to participate there will be a small walk from the Offices to the Warehouse.
*Attendees may depart as needed after 12:00pm. “To Go” lunches will be available for those departing immediately.

12:30pm Lunch and Event Closing


Courtyard by Marriot
1605 S Magnolia St
Hammond, LA 70403
985-956-7730 | Website

Receive a discounted rate of $109 + tax* by calling 888.236.2427 or online by using booking codes
King Single - DECDECA
Double/Queen - DECDECB
Deadline to make reservation is March 16, 2015

*limited availability


Louis Armstrong New Orleans International Airport (MSY)
Approximately 45 miles from Hammond, LA

Major Rental Car companies are onsite at the airport
Recommended Car Service: www.mozio.com

Shuttle service will be available from the Courtyard Marriott to/from Neill-TSP
By participating in the PBA Distributor Benchmarking Survey, not only will you receive a free copy of the survey results, you will also be entered to win free admission to the 2015 PBA Distributor Executive Conference and a free ticket to the Distributor Forum, July 2015, in Las Vegas at PBA Beauty Week! If you or your company would like to participate in the upcoming survey, please contact Elizabeth Fantetti at Elizabeth@probeauty.org for more details.

2013 DEC Attendees
2014 Distributor Executive Conference attendees in Fair Lawn, NJ