Founder and CEO of the Distinction Institute
The Professional Beauty Association (PBA) Business Forum provides an overview of PBA’s key programs and strategic initiatives. Led by PBA’s Executive Director Steve Sleeper, the PBA Business Forum will provide attendees with a closer look at the association’s 2016 goals as well as plans for the future. This year’s keynote speaker for the PBA Business Forum is Scott McKain, an internationally known authority who helps organizations create distinction in every phase of their business. In his keynote, “The Ultimate Customer Service Experience,” McKain will teach your team what it takes to create undying loyalty and endless referrals. Attendees will leave with key takeaways including an understanding of why the experience and not the service generates loyalty, and the six disconnections between organizations and customers.
Larry Kopsa, Partner, Kopsa Otte
It’s all about the three P’s: Processes, People and Product. You must understand the processes of the industry and your business. This class will cover what it takes to keep your doors open and cash flow moving. Kospa will also cover different compensation plans and how to talk to your employees about compensation.
Moderator: Myra Irizarry Reddy, Director of Government Affairs & Industry Relations, Professional Beauty Association
Don’t be left out of the loop! Join the conversation, led by PBA’s Government Affairs Department, to get the latest legislative updates and changes happening in your state and across the nation.
Chris Nedza, Founder and Cindy Howell, President, Zeezor
Join Distributors from across the country for the Professional Beauty Association’s Distributor Workshop held during PBA Beauty Week hosted by Cosmoprof North America. Evolution and disruption are constant in today’s market. This session will focus on how and where technology and distribution intersect. Information will be shared regarding how sales force automation and mobility are becoming an essential part of your sales strategy.
Stefanie Fox, Owner, SalonCoLab
The millennial workforce is expected to be the largest in US history. Join Stefanie Fox as she leads a panel discussion of Millennial’s within the professional beauty industry. Attend this class to learn viewpoints from a wide range of Millennials in the beauty industry ranging from students to manufacturer employees. Not only will you learn their perception of the industry but also what they expect from you as their leader.
Held the day after Beauty Pitch™ 2016, this unique Academy was created to provide beauty entrepreneurs with the tools they need to succeed. Entrepreneur Academy classes will show attendees how to turn ideas into action, build a brand, manage financials and more. Each one-hour class features an interactive lecture with a Q&A session to follow.
Please click here for more information regarding pricing and class descriptions.
Sponsored by PBA
When hairdressers share with each other generously, we shape and influence our future. These days many of us are doing this through social media, yet the value of face-to-face connection and live education in our digital world cannot be understated. We wanted to provide a platform for educators from diverse backgrounds to come together and share generously, without having to sell or promote anything. The Hairbrained Teach In features technical, in-depth demonstrations and powerful examples of the magic that happens when we put passion before promotion and celebrate education. This July, the Hairbrained Teach In returns to PBA Beauty Week with an incredible lineup of international talent, sharing the language of hairdressing. New for 2016, attendees will have the option to join one of our amazing educators for an in-depth, hands-on workshop at the conclusion of the Teach In. For more information, please visit hairbrained.pro.